Napalm Riot

Straight from Bit-Tech.net:

No doubt in last few days many of you will have marvelled over the awesome "amateur video" recently posted onto Youtube of a film maker playing Guitar Hero with a bike. The footage is fantastically well choreographed, with the rider cycling over the familiar guitar hero note patterns painted onto the ground in with correspondingly flashing LEDs fitted to the handlebars that are perfect time to the music.

While the level of skill required to create the general awesomeness of the video had many cry foul of viral marketing, others were willing to give the makers the benefit of the doubt simply because it was cool. Although it’s now been revealed by MTV (makers of competing plastic instrument-athon Rock Band) that the whole thing is indeed a PR stunt by Activision, makers of the Guitar Hero franchise.

Rather than a product of the “Brierwood Vandals,” and shot in one take, the video is actually the result of an all night location shoot in North Hollywood by viral marketing company Droga5, who you might also remember from such classic internet hoaxes as spray painting Air Force One.

[I, for one, kind of figured this wasn't a real game, but apparently some people were fooled.]

(Continuation Source: http://www.bit-tech.net/n…hero-is-viral-marketing/1)